You have your photos…now what to do with them?
You finished your branding session, YAY!
Now, you have all of these photos and have no idea what to do with them. That’s exactly how I felt when I walked out of my very own branding session. If you are anything like me the very thought of sharing 30+ images of myself on social media made me want to crawl under a rock. But here’s the thing that’s what NOT to do.
My absolute biggest tip is to NOT post all of them at once. I know you’re thinking what?!?!? I thought I had to share all of these images? Hear me out, if you slowly post them you now have MONTHS of content to use and bonus you don’t have to worry about posting 30+ photos of yourself all at once. :)
Okay, so now HOW should you post them? Keep reading to learn my
Top 5 ways to utilize your new branding photos!
1.) Update or create that website you have been dreaming of! With either of my photo packages you will now have enough photos to fully create or update a beautiful website for your business! Photos from your session can be added to any page to help potential and current customers see the person/people behind the scenes. Say goodbye to random stock images and hello to a website that focuses on YOU and your business!
2.) Your social media pages! This one is pretty obvious which is why I purposely didn’t put it first. But of course your social media pages! This is where you do NOT want to post it all at once.
If you are following a posting schedule of 3 posts per week even with my smallest package of 30 photos you now have 10 WEEKS of content to post. That is a lot of content and that does not mean you can’t even reuse the same photos in different ways for even more content.
3.) This brings me to number three! Canva graphics! Canva is a platform where you can create custom graphics to use for your business. There is a free as well as paid version of the program and you can use what is best for your current situation. To use it for your business, take a photo from your branding session and add it in to whatever graphic you would like! Now you have your business photos for an advertisement or social media post.
4.) Email/newsletter you send out. Now your email and newsletters are going to really stand out with actual images of your business! You can use a photo of yourself as your email footer and images from your photoshoot placed throughout several newsletters.
5.) Your blog! If you currently have a website but you don’t have a blog you are missing out on potential customers! A blog allows your website to get consistent views and clicks. This is amazing for SEO (search engine optimization) aka people finding your website through Google searches.
The easiest thing to blog about is what services or products you sell. There is no right or wrong way to blog, just start and you will find your groove! Don’t forget to add photos from your session into the blog post and boom you now have utilized those images another way!
Need more ideas? I’d be happy to chat! You can fill out the contact form for more information on booking a session or for more ideas on how to utilize your branding session photos.